This project needed a velvet glove treatment. The owner loves color and her special animal, the puma.
We started as always with a technical meeting. Carmelo, owner of Nova Car Detaling, gave us all the requested information to understand which direction to take. We were inspired by the Indian party called ‘Holi’ also known as the Festival of Colors, or the Festival of Love.
We chose asymmetry and imagined the car as if it was in the middle of the party, the puma is placed on the hood ofcourse …
